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UPDATED chapter 3

Social media has become a platform for video and picture distribution, and overall socialising. Social media already has popular platforms such as Facebook, Youtube, Instagram and Snapchat (to name a few). These social media sites have allowed consumers to share videos, pictures, articles, messages, play games and create a video-blogger like experience, often called 'stories'. These have always had the idealism to share personal content with family and friends. However, with social media beginning to increase in its popularity, there has been a massive expansion in users, in different age ranges, different nationalities and sexes. Facebook; with its 2.3 billion users, and its variety of countries that use it such as India, the US, Indonesia, Brazil, Mexico, Philippines, Vietimen, Thailand, Egpyt, Turkey and the Uk (Clement, 2019), Arguably has a broad demographic of users. With a vast age range, the youngest users (legally allowed to use it) being 13 (Facebook, 2019) a...
West, C. (2018).  18 Instagram Stats Every Marketer Should Know for 2018 . [online] Sprout Social. Available at: https://sproutsocial.com/insights/instagram-stats/ [Accessed 2 Nov. 2019]. ‌ (West, 2018) notes: - ' 500 million people  access the app daily'  ‌ (West, 2018) 'Instagram has 1 billion monthly active users'  (West, 2018) ' Instagram the third most popular social media network '  (West, 2018) ' 64% of 18-29-year-olds use Instagram'  (West, 2018) ' Nearly  two out of every three adults aged 18-29  use Instagram'  (West, 2018) 17 Instagram stats marketers need to know for 2019 Although it joined the game a bit later than some of the other popular social networks ( Instagram launched on October 6, 2010 while Facebook started in 2004, Twitter in 2006 and Pinterest in January of 2010), Instagram certainly has made a name for itself in the industry. Now one of the most popular social media platforms available, t...