Marshall, R. (2019). Peacock: Everything we know about NBCUniversal’s streaming video service. [online] Digitaltrends.com. Available at: https://www.digitaltrends.com/home-theater/everything-to-know-about-peacock-nbc-universal/ [Accessed 20 Sep. 2019]. (Marshall, 2019)
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NBCUniversal kicked off 2019 by announcing its entry in the rapidly expanding streaming video landscape, and nine months later, that service was given an official name: Peacock.
Set to launch in April 2020, Peacock already has an impressive lineup of new and classic content expected to be available at launch or shortly thereafter, including complete runs of popular syndicated series, reboots and revivals of fan-favorite shows, and even some classic and original films.
In NBCUniversal’s announcement of the official name for the service in September 2019, Peacock was also given its April 2020 launch date. There was no specific day given for the service to go live, but we do know that more than 15,000 hours of content will be available when Peacock goes live.
Detailed pricing for Peacock will be announced closer to launch, according to NBCUniversal, but we already know that Peacock will be made available in both ad-supported and subscription-based formats, similar to the models used by streaming competitor Hulu. What’s unknown at this point, though, is how much each version of the service will cost and whether there will be any differences in the available content, video and audio quality, or simultaneous streams for each model.
The competition for exclusive content among streaming services has been fierce, and NBCUniversal has confirmed quite a few high-profile projects for Peacock ahead of its launch.
Peacock is expected to feature a large library of movies from the film vaults of Universal Pictures, Focus Features, DreamWorks Animation, and Illumination Entertainment.
The wide array of films confirmed to be available on the service at this point include Bridesmaids, American Pie, Field of Dreams, Jaws, Do the Right Thing, Dallas Buyers Club, and E.T. the Extra-Terrestrial, as well as the Fast and the Furious, Despicable Me, Shrek, Back to the Future, and Jason Bourne franchises.
NBCUniversal reportedly struck a deal with DreamWorks Animation to produce original, animated features for Peacock, and both Universal Pictures and Focus Features are reported to be developing original films for the streaming service. Also confirmed for the service is the original television movie Psych 2: Lassie Come Home, a sequel to Psych: The Movie, based on the series of the same name.
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